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THE NORTH FACE 100 Racer Pack Pick-up

Get Set to unleash the "Never Stop Exploring" spirit in this Spring prelude race to the annual The North Face 100

An email has been sent to the registration account. For collection, simply present the email to our staff either with a hardcopy or an electric version. Racer(s) can assign someone else to collect the race pack on their behalf. The person collecting the pack must bring a copy of the confirmation email. Letter of authorization is not required.
2023 The North Face 100 Hong Kong』選手包已準備妥當,請依照以下時間及地點領取!領取時,請向工作人員出示此電郵(列印本或電子版本均可)以核實選手身份。如由親友代領,請務必出示此電郵列印本,但無需另備委託書。

Date:

8 - 10 March 2023 (12:00 - 20:00)

日期:

8 - 10 March 2023 (12:00 - 20:00)

Venue:

The North Face K11 Art Mall Store – Shop G07-10 & g 25, G/F, K11 Art Mall , 18 Hanoi Road, Tsimshatsui

地點:

The North Face K11 Art Mall – 尖沙咀河內道18K11 ART MALL地下G07,10 & G25號舖

The race kit includes following items:

選手包內包括以下物品:​

If you have any queries, please feel free to contact us at +852 92608659.
如有任何查詢,請致電 +852 92608659與我們聯絡!

#thenorthfacehk #neverstopexploring #backtotrail #builtforthetrail

For more information, please refer to the official web site:

https://www.thenorthface.com.hk/tnf-100/

About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more information about the brand, please visit https://www.thenorthface.com.hk or contact us directly.

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THE NORTH FACE SUMMIT SERIES™

Elevating Performance with Innovative and Cutting-edge Technology

14 February 2023 - This Spring/Summer, The North Face is releasing a new trail running collection – the SUMMIT SERIES™. Equipped with new and improved Vectiv 2.0 technology, the collection enables runners of all levels to face varying outdoor terrains with ease. From light mountain trails to rigorous race tracks, the new Own The Trail series invites explorers to experience Mother Nature While challenging their limits and creating extraordinary expeditions.

The North Face SUMMIT SERIES™ trail running gear integrates innovative technology and advanced materials to achieve top-notch quality. It has also been tested by The North Face's professional athletes during competitions and expeditions to ensure the collection's design structure and ability to satisfy explorers' needs in the wilderness, and to help affirm the series' best-in-class performance.

New and Improved Technology

The harder the climb, the better the view. The new 2023 Vectiv Own The Trail series is a continuation of last season's Built For The Trail series, drawing design inspiration from rally cars and further enhancing forward propulsion, grip and breathability, providing comprehensive support for runners to unleash their potential.

The North Face SUMMIT VECTIV PRO is equipped with a full sole 3D carbon fibre support plate, providing even more protection compared with its predecessor to enhance wearers' stability. The 10-millimetre curved toe cap design, which has been tested by professional trail runners from all over the world, provides strong forward propulsion when exploring the mountains. The highly cushioned midsole's foam material, featuring a high rebound effect to achieve ultra-high traction, effectively converts impact into power and reduces energy consumption. With the breathable and durable AIR MESH material, runners can endure and stay dry in any weather conditions.

The super lightweight SUMMIT VECTIV SKY can significantly reduce the burden to leg muscles while running, especially for long-distance races. To ensure comfort and a rebound effect of the front forefoot, a responsive foam material is embedded into the vamp to provide runners optimum support on gravel and slopes.

Conquering the Mountaintop

High performance and high function are equally important when it comes to coping with ever-changing weather conditions. The new SUMMIT Series™ Outdoor Exploration Set offers the next level of functionality, protection and comfort, making it the best option for outdoor enthusiasts. The new SUMMIT Superior Futurelight Jacket features a FUTURELIGHT™ 3L shell and DWR water-repellent treatment that is breathable and waterproof at the same time. An inner lining is also inserted in the jacket to minimise friction between the neck and the zipper. The SUMMIT Superior Wind Jacket is improved with laser-cut micro air vents on the back, enhancing its breathability while allowing sweat to release, and the use of a semi-locking zip effectively holds zippers in place during any high-performance journey.

To equip hikers and trail runners for long-distance races, the SUMMIT High Trail Run T-Shirt uses unique FlashDry-Pro™ materials, providing long-lasting breathability and excellent thermal insulation while ensuring comfort even during high-intensity training. The SUMMIT Pacesetter Run Short features the same technology, combined with a split design on both sides of the shorts and a quick-drying function that give explorers functionality and comfort at the same time.

In conjunction with the launch of the new SUMMIT SERIES™, the highly anticipated The North Face 100 2023 returns on 11 March in Tai Mei Tuk. In preparation for the race, The North Face has gathered 6 local trail runners and photographer to shoot a pre-race video sharing what Back To Traill means to them. Visit The North Face Facebook and Instagram to watch the video and learn more about their stories.

The new trail running collection the SUMMIT SERIES™ is available in all The North Face stores in Hong Kong. Join us to unlock this latest collection and get equipped for the challenges ahead!

#thenorthfacehk
#neverstopexploring
#builtforthetrail
#TNF100HK


Product Details

SUMMIT RUN TRAINING PACK 12

HKD 1590.00

W SUMMIT HIGH TRAILRUN S/S TEE

HKD 790.00

SUMMIT RUN TRAINING PACK 12

HKD 1590.00



About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more details, please visit https://www.thenorthface.com.hk or contact us for more brand news.



Facebook: https://www.facebook.com/TheNorthFaceHK
Instagram: @thenorthfacehk @tnf_urbanexploration_hk

Store Listing

The North Face Exploration Concept Store
Shop 402-406, 4/F, Hysan Place, 500 Hennessy Road, Causeway Bay
Phone: 2892 1113


The North Face Concept Stores
Shop G07, G/F, K11 Art Mall, Tsim Sha Tsui, Kowloon
Tel: 2147 0800

Shop 505-505A, 5/F, New Town Plaza, Sha Tin
Tel: 2609 1110

The North Face Stores
Shop 13, 15-16, L7, Langham Place, 8 Argyle Street, Mongkok, Kowloon
Tel: 2712 5744

F24, Telford Plaza I, Kowloon Bay, Kowloon
Tel: 2496 2511

Shop 116, Level 1, Metroplaza Kwai Fong, New Territories
Tel: 2499 7826

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Quota Increased to 1200! The North Face 100 Ultra Trail Challenge Hong Kong 2023 50K Race Resumes Registration on January 8

Get Set to unleash the "Never Stop Exploring" spirit in this Spring prelude race to the annual The North Face 100

(7 January 2023, Hong Kong) Great news for Hong Kong Trail Runners! Due to the easing of government Covid policies, additional 400 quota added to total 1200 for the The North Face 100 Ultra Trail Challenge 50K race will open for registrations on 8 January, 6pm. Last month, the 500 pax quota sold out and the 300 pax waiting list filled within the first day. This is now your chance to get involved in this popular trail running event!

The Spring preliminary race is a welcome precursor to the ultimate The North Face 100 challenge which is scheduled for 2023. Registration for the additional quota places for the 50K race will be on a first-come-first-served basis. Race entry fees to confirm registration are HKK$680 for registrants before 10 January and HK$880 thereafter. Applicants can only apply one time and will be identified by their Hong Kong ID card or passport number. Multiple entries will be voided. Unlike The North Face 100 there are no prior eligibility requirements, in order to give everyone age over 18 a chance to get back on the trails after the pandemic.

The North Face 100 - 50K race will start at 8am on Saturday March 11, with both start and finish lines at Tai Mei Tuk. The race course features Hong Kong’s famed trails with spectacular terrain and scenery.

Racers will compete on the original 50Km race course that starts from Tai Mei Tuk and run through several calm scenic old villages in the most north-east region of New Territories including Wu Kau Tang, Lai Chi Wo, So Lo Pun, Luk Keng. Then reaching a vast group of organic farms after climbing over Kwai Tau Leng. Following the range of Ping Fung Shan, Wang Leng and Pat Sin Leng and the final section of the race is dashing from the ridge line all the way down the finish line at sea level.

Let's get ready to “kick-on” at The North Face 100 50K! Discover your new gear and embark on an outdoor adventure with The North Face.

#thenorthfacehk #neverstopexploring #backtotrail #builtforthetrail

For more information, please refer to the official web site:

https://www.thenorthface.com.hk/tnf-100/

About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more information about the brand, please visit https://www.thenorthface.com.hk or contact us directly.

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The North Face 2023 Chinese New Year Collection

Celebrating the spirit of the season with a redesigned ICON series inspired by the Year of the Rabbit

28 December 2022, Hong Kong -- The North Face ushers in the Year of the Rabbit with a special themed series of exploration gear. Taking the classic ICON collection and redesigning key apparel pieces with new colours and motifs, this festive series integrates elements of snow sports and extends the spirit of adventure to everyday urban life, equipping explorers for exciting challenges as we step into the new year.

Hopping into the new year in warmth and comfort

The North Face’s new festive collection celebrates and takes inspiration from the traditions of Lunar New Year. The classic 1996 NUPTSE JACKET is reimagined with an exclusive print featuring silhouettes of rabbits. Made with 700-fill RDS-certified down and original shiny ripstop fabric for durability, the jacket provides maximum warmth and durability while being lightweight - ideal for explorers going on winter adventures. The classic 86 RETRO MOUNTAIN JACKET is designed with a loose cut to create a retro style also featuring silhouettes of rabbits. Using The North Face’s DWR water repellent technology, this laminated DryVent™ 2L jacket is waterproof and breathable, keeping you dry and comfortable for optimal performance during outdoor activities. This season’s Asian-style sweaters and T-shirts feature a comfortable fit with a unique print inspired by the Year of the Rabbit, as well as a special suede treatment. Kidswear items in this collection continue the theme of curious exploration with a blend of bright colours and playful prints. For the first time, The North Face launches new shoes specially designed for Chinese New Year. Featuring ThermoBall™ warming technology, the NUPTSE MULE (camp shoes) are also made with a high-grip rubber outsole which make them ideal for wet and cold conditions, particularly for explorers looking to comfortably shuttle between adventure camps and après-ski gatherings.

Exploring snowy frontiers in colour and style

Whether on the mountain or street, explorers are dressed in a style that suits their attitude. This festive season, The North Face adds a splash of vibrant colour and a burst of energy to the mid-winter snow, continuing to serve excellence in performance and style. The new avant-garde FREEDOM INSULATED BIB design plays with bold colours, featuring a fluorescent yellow matched with an effortless khaki and a dynamic pattern of outdoor greenery. Waterproof and breathable, the DryVent™ 2L JACKET is made with Heatseeker™ eco thermal padding to keep you dry and comfortable at all times. The TEKNO PULLOVER HOODED SWEATER features water-repellent treated fabric and a fleece backing to bring warmth and protection on cold winter days. It is also equipped with a kangaroo pocket with a safety zipper to carry essential supplies.

The North Face 2023 Chinese New Year collection is now available at The North Face Hong Kong stores; the Snow Sports and The Kids’ Collection are only available at Hysan Plaza The North Face Exploration Concept Store and K11 Art Mall and New Town Plaza Concept Stores. No matter where you are, never stop exploring!

#TheNorthFace
#NeverStopExploring


Product Information

HKD 290.00

TEEN CNY S/S TEE

HKD 290.00

About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more details, please visit https://www.thenorthface.com.hk or contact us for more brand news.



Facebook: https://www.facebook.com/TheNorthFaceHK
Instagram: @thenorthfacehk @tnf_urbanexploration_hk

Store Listing

The North Face Exploration Concept Store
Shop 402-406, 4/F, Hysan Place, 500 Hennessy Road, Causeway Bay
Phone: 2892 1113


The North Face Concept Stores
Shop G07, G/F, K11 Art Mall, Tsim Sha Tsui, Kowloon
Tel: 2147 0800

Shop 505-505A, 5/F, New Town Plaza, Sha Tin
Tel: 2609 1110

The North Face Stores
Shop 13, 15-16, L7, Langham Place, 8 Argyle Street, Mongkok, Kowloon
Tel: 2712 5744

F24, Telford Plaza I, Kowloon Bay, Kowloon
Tel: 2496 2511

Shop 116, Level 1, Metroplaza Kwai Fong, New Territories
Tel: 2499 7826

Shop 1222-1223, 1/F, Tuen Mun Town Plaza, Phase 1, Tuen Mun, New Territories
Tel: 24683320

Shop Unit F60, 1/F, PopCorn, Tseung Kwan O, New Territories
Tel: 27797900

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Registration for The North Face 100 Ultra Trail Challenge Hong Kong 2023 50K Race Opens on December 8

Get set to unleash the "Never Stop Exploring" spirit in this Spring prelude race to the annual The North Face 100

(7 December 2022, Hong Kong) Hong Kong Trail Runners get ready to race! Online registration for the highly anticipated The North Face 100 Ultra Trail Challenge 50K race on March 11th 2023 opens at 8pm on Thursday December 8

The Spring preliminary race is a welcome precursor to the ultimate The North Face 100 challenge which is scheduled for 2023. Registration for the 50K race will be on a first-come-first-served basis. Unlike The North Face 100 there are no prior eligibility requirement in order to give everyone age over 18 a chance to get back on the trails after the pandemic.

The total quota for race participants will be limited to 500, with additional registrations put on a waiting list in anticipation of a possible increase in quotas, based on ongoing government Covid policies.

Race entry fees to confirm registration are HKK$680 for registrants before 15 December and HK$880 on 15 December and thereafter. Applicants can only apply one time and will be identified by their Hong Kong ID card or passport number. Multiple entries will be voided.

The North Face 100 - 50K race will start at 8am on Saturday March 11, with both start and finish lines at Tai Mei Tuk. In featuring Hong Kong’s famed trails with spectacular terrain and scenery.

Racers will compete on the original 50Km race course that starts from Tai Mei Tuk and run through several calm scenic old villages in the most north-east region of New Territories including Wu Kau Tang, Lai Chi Wo, So Lo Pun, Luk Keng. Then reaching a vast group of organic farms after climbing over Kwai Tau Leng. Following the range of Ping Fung Shan, Wang Leng and Pat Sin Leng and the final section of the race is dashing from the ridge line all the way down the finish line at sea level.

Let’s get ready to "kick-on" at The North Face 100 50K! Discover your new gear and embark on an outdoor adventure with The North Face.

#thenorthfacehk #neverstopexploring #builtforthetrail

For more information, please refer to the official web site:

https://www.thenorthface.com.hk/tnf-100/

About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more information about the brand, please visit https://www.thenorthface.com.hk or contact us directly.

For more details, please visit https://www.thenorthface.com.hk or contact us for more brand news.

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The North Face Continues Expansion with Third Concept Store in Hong Kong

Grand opening at Hysan Place celebrated with an iconic capsule debut by The North Face and INVINCIBLE®

Hong Kong, 2 December 2022 - On the heels of previous Concept Store openings in K11 Art Mall in Kowloon and New Town Plaza in the New Territories, The North Face today continues its expansion with the opening of an Exploration Concept Store in Hysan Place. The first Concept Store on Hong Kong Island, the new space offers both on- and off-mountain collections and is home to the city's first TNF Lab. Debuting with the grand opening of the North Face Exploration Concept Store at Hysan Place is the latest brand crossover with INVINCIBLE®, bringing to life a "TIME TRAVEL" capsule.

Located in the heart of Causeway Bay, the new Exploration Concept Store boasts a substantial shopping space of 3000 sqft. Offering a one-stop shopping experience, the store carries an extensive range of collections from Mountain Lifestyle and Urban Exploration to Mountain Sports and a kids range. Upon entering the store, visitors are welcomed by the classic brand motto “Never Stop Exploring” sitting against a terrain wall. The store facade is equipped with digital screens to showcase the latest product collections in a dynamic way.

The store will also house Hong Kong’s first TNF Lab - an experiential zone for shoppers to immerse themselves in outdoor exploration. Designed with a camping theme, the TNF Lab offers a cozy campsite setup complete with camping chairs and cushions, a camping table and props including a stove, camping light and hangers to create that outdoor adventure vibe. This zone is also decorated with bespoke wooden tiles featuring contour maps of Hong Kong Island, specifically paying homage to two of the city's iconic trail routes: the Wilson Trail and Hong Kong Trail. The TNF Lab offers a space to hold workshops and events, as well as to build a community among explorers.

Continuously evolving a classic design concept, The North Face has joined hands with INVINCIBLE® for a fourth time to bring the “TIME TRAVEL” capsule to life - a collection that traverses time and space. In this crossover, The North Face and INVINCIBLE® take the path of a time traveller, going back to revisit classic designs as they explore the fashion of the future. To interpret the concept of “TIME TRAVEL”, INVINCIBLE® teamed up with renowned Brand Creative Director and Designer Shinsuke Nakada to deconstruct and recreate The North Face’s timeless classics, combining street fashion elements and outdoor exploration design details with a loose fit.

Starting December 3rd, The North Face x INVINCIBLE Collection launches exclusively at The North Face Concept Stores in Hysan Place and K11 Art Mall¹. The Collection is limited and available while stocks last.

From the mountains to the streets, The North Face NUPTSE has been a favorite for three decades. Celebrating this milestone, the brand launches The North Face 30th Anniversary Edition NUPTSE Collection, available at the Hysan Place Exploration Concept Store. Restoring the original silhouette of the very first NUPTSE edition in 1992, The North Face 30th Anniversary Edition NUPTSE JACKET comes in classic black or red, each with a matching cloud illustration to convey the spirit of mountain climbing. With its lofty 700-fill down for maximum warmth and a DWR water-repellent finish, the jacket provides the ultimate function for explorers. The collection also includes long-sleeved T-shirts and hooded sweaters which highlight the extraordinary heritage of the NUPTSE series that has upheld the spirit of exploration.

From now until 7 December, The North Face presents "The Way to NUPTSE" - a giveaway to celebrate 30 years of NUPTSE. To enter, customers must first become an XPLR member and share their personal story featuring The North Face jacket on the giveaway page. Participants will have a chance to receive either The North Face NUPTSE Bear (valued at HK$990) or The North Face ICON badge (valued at HK$420 per set; each set contains 6 styles).

Also debuting at the Hysan Place Exploration Concept Store is The North Face Cole Navin ski series spanning both Mountain Sports and Lifestyle. Based on the Freeride series, The North Face teamed up with the snowboarder and artist to combine The North Face's iconic style with an artistic take on exploration in the snow to design a range of performance ski apparel and accessories. This striking collection features bold cascading blue and white color tones inspired by vast glaciers. Together with a powerful contrast of black, white and red, this series is a classic revamped with new energy, perfect for ski lovers and those with a true passion for adventure and exploration.

No matter where you are, never stop exploring.
#thenorthfacehk #urbanexplorationtnf #neverstopexploring

Facebook: https://www.facebook.com/TheNorthFaceHK
Instagram: @thenorthfacehk @tnf_urbanexploration_hk

The North Face x INVINCIBLE® "TIME TRAVEL" Capsule

Cole Navin Series

The North Face Exploration Concept Store

Address: 402-406, 4/F, Hysan Place, 500 Hennessy Road, Causeway Bay

Phone: 2892 1113


About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more information about the brand, please visit https://www.thenorthface.com.hk or contact us directly.

For more details, please visit https://www.thenorthface.com.hk or contact us for more brand news.

¹ Remarks:

1. The Collection is only eligible for XPLR members.
2. The Collection is available in stores only and while stocks last.
3. Each customer can purchase a maximum of two different pieces from the Collection.
4. No fitting allowed for the Collection. No refunds or product exchanges after purchase is made.
5. The Collection cannot be purchased with member points, promotions or discounts.
6. VF Hong Kong Limited reserves the right of final decision.

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The North Face Opens First Concept Store in Shatin Expanding its Footprint in The New Territories

Celebrating a grand opening complimented by the debut of a second collaboration with legendary artist KAWS

Hong Kong, 26 October 2022 - Following the launch of Hong Kong's first Concept Store in K11 Art Mall in December 2021, The North Face is proud to open their second, marking a new presence in the New Territories. Spanning over 2,000 square feet, the new Shatin Concept Store offers a one-stop shopping experience ranging from The North Face’s outdoor performance wear to their lifestyle Urban Exploration collection, enabling shoppers to access gear for exploration from the mountains to the city streets. The latest Concept Store also incorporates innovative digital LED walls and local design elements for an enhanced shopping experience.

Located in New Town Plaza at the heart of Shatin, the Concept Store sees large LED walls designed to create an immersive experience for guests whilst showcasing the products in a dynamic way, bringing a bolt of energy from the outdoors into the space. The interior rock-wall with the brand motto "Never Stop Exploring" printed echoes the Concept Store's theme of outdoor elements and evokes every urban explorers' dream to start their outdoor adventure! Nestled within the store is a camping themed leisure area with camping chairs made of sustainable materials, and - as a tribute to Hong Kong's landmark in the New Territories - a table featuring the contour lines of the iconic Lion Rock, serving as a space for explorers to exchange adventure stories and explore hidden gems in the city in the spirit of "never stop exploring"!

Coinciding with the new store opening, The North Face debuts its second collaboration with legendary artist KAWS . The North Face XX KAWS Collection features the artist's signature abstract patterns—continuing the theme of perception and visibility—with new, tonal color expression and texture through iconic styles from The North Face Expedition System. The collection includes footwear and a variety of The North Face's classic men's and women's styles, including the '95 DENALI JACKET, '94 HIMALAYAN PARKA, '96 NUPTSE JACKET, BASECAMP DUFFEL etc. Pieces from the Collection are marked with the signature "XX" of KAWS, evolving the brand's classic designs into new artistic dimensions. The Collection is available exclusively at The North Face Hong Kong's new Shatin Concept Store from 4pm on October 26. Items exclusive to The North Face Shatin Concept Store include the '94 HIMALAYAN PARKA and L/S TEE.

Visitors at The new Shatin Concept Store will also see The North Face's latest "Winter Trilogy" series. Featuring the SUMMIT SERIES™ layering system which combines the brand's pioneering technology with innovative designs, the series provides the ultimate support and protection for explorers as they venture out and face different harsh environments. With functionality and aesthetics at the forefront, key pieces including the SUMMIT FUTURELIGHT™ JACKET, SUMMIT CASAVAL HOODIE and SUMMIT PRO 120 CREW are highlighted for explorers to test and realise their potential.

No matter where you are, never stop exploring.
#thenorthfacehk #urbanexplorationtnf
#neverstopexploring #TheNorthFaceXXKAWS


Facebook: https://www.facebook.com/TheNorthFaceHK
Instagram: @thenorthfacehk @tnf_urbanexploration_hk

Address: 505-505A, 5/F, New Town Plaza, Shatin
Phone: 2609-1110

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The North Face “Winter Trilogy” Stepping into the 2022 Snow Season in 3 Steps

28 September 2022, Hong Kong - In celebration of the upcoming winter season, The North Face is releasing the new "Winter Trilogy" series with a SUMMIT SERIES™ layering system that will unleash the unlimited potential within every explorer, echoing the brand’s motto of "Never Stop Exploring".

A jacket can be your best companion on a journey. Providing courage and power, it represents a boundless spirit of exploration - It’s More than a Jacket.



Unleash Your Potential in 3 Steps

Danger is everywhere when faced with extreme weather on tall and snowy mountains. Ever-changing conditions like rain, snowfall, and sudden temperature drops are no match for The North Face’s "Winter Trilogy", which integrates cutting-edge technology and functional design. Combining the new SUMMIT SERIES™ layering system and The North Face's pioneering technology and innovative tailoring, the collection has been tested by professional athletes and on expeditions to provide all-around support and protection for explorers to venture freely between different environments.

"Winter Trilogy" Step 1: Freshness and Comfort

Keeping your body fresh and dry is the first step in avoiding heat loss when exploring the outdoors. The North Face's innovative double-knit DotKnit¹ fabric comes in a special perforated design that can release moisture from sweat generated by movement. The fabric's skin-friendly texture also helps provide ultimate comfort for any outdoor adventures.

"Winter Trilogy" Step 2: Warmth and Flexibility

Your equipment must be adaptive when it comes to unpredictable outdoor environments. Insulation can be created with different layers of clothing, including the revolutionary 50/50 Down², which promotes airflow to minimize moisture build-up and help optimize your body temperature during activity, and the new-generation Ventrix™³ synthetic thermal insulation material that can scientifically help to regulate body temperature with dynamic ventilation. The combination of different materials can improve warmth and flexibility, making every exploration challenge easier to conquer.

"Winter Trilogy" Step 3: Protection and Waterproofness

In face of extreme weather conditions, maintaining body temperature is the biggest challenge for any explorer. The unique filling structure of CLOUDDOWN⁴ helps double warmth retention even when movement is minimal. The North Face's FUTURELIGHT™⁵ material provides excellent waterproof and breathability properties, preventing wind chill from affecting the body temperature, enabling the explorer to venture out fearlessly in the cold.

In addition to a meticulous layering system, The North Face is also launching the new SUMMIT SERIES™ hiking boots to push explorers’ limits even further. The waterproof shell provides complete protection while the low-cut inner boots ensure joint flexibility when climbing. Equipped with rigid carbon fiber outsoles, the boots are also compatible with anti-skid crampons for use in different complex terrains and temperature changes.

The North Face's new SUMMIT SERIES™ layering system will be available at K11 Art Mall The North Face Concept Store starting from 27 Sep. Join The North Face today for an exciting winter adventure!

#Never Stop Exploring #It’s More Than A Jacket

The North Face New Products:

SUMMIT TORRE EGGER FUTURELIGHT

PATROL INFERNO FUTURELIGHT GLOVE

HKD 6990.00

HKD 550.00

SUMMIT VERBIER FUTURELIGHT JACKET

SUMMIT VERBIER FUTURELIGHT BIB

HKD 6490.00

HKD 5490.00

SUMMIT TORRE EGGER FUTURELIGHT

PATROL INFERNO FUTURELIGHT GLOVE

HKD 6990.00

HKD 550.00

SUMMIT VERBIER FUTURELIGHT JACKET

SUMMIT VERBIER FUTURELIGHT BIB

HKD 6490.00

HKD 5490.00

About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more information about the brand, please visit https://www.thenorthface.com.hk or contact us directly.

For more details, please visit https://www.thenorthface.com.hk or contact us for more brand news.

HK STORES

The North Face Concept Store

Shop G07-10 & G25, G/F, K11 Art Mall, Tsim Sha Tsui, Kowloon

Tel: 21470800


¹ DotKnit: Innovative double knitted fabric with special perforated design that can maintain body fresh and dry without moisture from sweat generated during activities
² 50/50Down: Revolutionary down separation structure for breathable insulation effect
³ Ventrix™: A new generation of synthetic thermal insulation materials that scientifically help to regulate body temperature and achieve dynamic ventilation
⁴ CloudDown: Innovative irregular down filling structure while providing excellent warmth, storage and stretch recovery
⁵ FUTURELIGHT™: THE NORTH FACE self-developed FUTURELIGHT® technology for excellent waterproof and breathable

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The North Face Urban Exploration Fall/Winter 2022

"Urban Ecology" Capsule Debuts in Continuation of the Theme "In City. In Nature."

Whether in the city or out in nature, exploration is never out of reach. The "Urban Ecology" capsule is a continuation of The North Face Urban Exploration "In City. In Nature." theme that brings new light to how we view greenery in everyday life. Moving away from the concrete jungle, the new capsule inspires us to seek creative ways of living and explores the close relationship between the city and nature to discover a new kind of urban exploration.

Unlimited Exploration

Freedom is everywhere, from the top of the mountain to the city streets. The North Face's new "Urban Ecology" capsule thoughtfully intertwines inspiration from the outdoors with everyday wear to open up an in-depth exploration between humans, nature and the city. This season’s capsule design echoes the natural world with functional and aesthetic pieces made with ultra-lightweight fabrics. Featuring a multi-pocket design, the D1 City Vest also comes equipped with a detachable panel that can provide storage and style at the same time. The innovative D1 City Wind Vest is made of water-repelling and wind-proof WindWall fabric with a hidden button design on three-dimensional patch pockets. It can be layered with the D1 City Wind Jacket for an easy transition between urban and outdoor styles. The new vest jackets come in neutral earth tones with a unique design that takes into account the needs of multiple lifestyles as The North Face hopes to provide explorers with functional and fashionable equipment that allows them to travel freely between different environments and explore endless possibilities.

Ready for the Change of Seasons

The new jackets from the "Urban Ecology" capsule show a perfect fusion of design, functionality and innovation, while interpreting the interaction between nature and the city Equipped with waterproof, moisture-wicking and wear-resistant features, the D2 Utility Dryvent Jacket made with Dryvent fabric inherits the silhouette of the classic Mountain 2000 with outdoor design details such as a carabiner and climbing ropes. Together with the D2 City Casual Pants with Windwall and DWR water repellent protection, this style combination can help explorers face the ever-changing environment with ease. Featuring an A-line fit, the women’s D1 City SS Tee uses vibrant stitching elements and the same waterproof and moisture-wicking Dryvent fabric for the ultimate in style and comfort. Customize your look with an adjustable drawstring hat to showcase a sleek and chic look.

Whether in the city or out in nature, exploration is never out of reach. The "Urban Ecology" capsule is a continuation of The North Face Urban Exploration "In City. In Nature." theme that brings new light to how we view greenery in everyday life. Moving away from the concrete jungle, the new capsule inspires us to seek creative ways of living and explores the close relationship between the city and nature to discover a new kind of urban exploration.

#Never Stop Exploring

About The North Face Urban Exploration

Adhering to the brand spirit of "Never Stop Exploring", The North Face Urban Exploration symbolizes the endless search, pursuit and curiosity of all things in the universe. This high-performance fashion branch of The North Face incorporates innovative design elements, rich details and high-end functional materials to respond to the ever-changing bustling city with one change.



About The North Face® 

Founded in 1966, The North Face is a major company of VF Corporation headquartered in Denver, Colorado, USA. It commits to serving outdoor athletes with professional equipment needed for every hard exploration. The North Face is named for the coldest, most unforgiving side of a mountain. Its logo draws inspiration from Half Dome, in Yosemite National Park, California. The North Face is its Chinese name, which means the utmost courage to challenge and explore. In 1997, The North Face applied a brand new mantra—Never Stop Exploring. It’s deeply rooted in the brand’s DNA as the most important motto. As a globally leading outdoor company, The North Face provides products tested by professional athletes and meeting needs of the outdoors, dedicated to exploring and challenging the limitation of human potentiality. Meanwhile, The North Face has always striven for the preservation of the environment. Through sustainable development programs, it works hard to reduce the negative impact of human activities on the environment. Its product offerings are available in retailers of professional sports brands across the globe. For more information about the brand, please visit https://www.thenorthface.com.hk or contact us directly.

For more details, please visit https://www.thenorthface.com.hk or contact us for more brand news.

"Urban Ecology" Capsule is available at the below stores

The North Face Concept Store

Shop G07, G/F, K11 Art Mall, Tsim Sha Tsui, Kowloon

Tel: 21470800


The North Face Urban Exploration

Shop 408, 4/F, The Hysan Place, 500 Hennessy Road, Causeway Bay

Tel: 28921113


Shop 122, Level 1, Pacific Place, 88 Queensway, Admiralty

Tel: 24310833